Executive Fireside

Product Analytics: The New Imperative to Grow your Business

Co-hosted by Moviri Analytics & Amplitude

Join Moviri, Amplitude and Treedom for this exclusive, invitation-only fireside chat to explore why product analytics is so important for any digital-first business and how it can supercharge your growth. 

For too long, the analytics choice for digital, marketing and e-commerce executives has come down to Google Analytics on one end of the spectrum, and Adobe on the other. 

But as digital business growth has moved at the center of strategic priorities, a wide data and analytics gap has become apparent. 

Traditional marketing analytics does not tell you much about what customers do when they use your web and mobile applications, while event-based experience analytics tools are too complex to implement and difficult to integrate and use. 

A new generation of Product Analytics technologies, like Amplitude, is becoming the central nervous system of digital growth, integrating data from any frontend and backend data platform and delivering a streamlined user experience that enables every decision maker to collaborate on the same set of metrics and experience analytics data.

A new generation of Product Analytics technologies, like Amplitude, are becoming the central nervous system of digital growth.

– Benedetta Masseroni, Moviri Analytics


  • Riccardo Bianchetta, Growth Director at Treedom
  • Floriane Regior, Account Director, South Europe at Amplitude
  • Benedetta Masseroni, Analytics Manager at Moviri


This event,  co-hosted by Moviri Analytics and Amplitude, is an informal, intimate, executive-level fireside chat, where industry leaders entertain a conversation with our hosts and interactive Q&A and discussion with an audience of peers:

  • 6:00-6:30 Networking and refreshments
  • 6:45-7:30 Fireside chat & Q&A
  • 7:30-8:00 Networking and drinks


The event will take place at the Hilton Milan hotel (Via Luigi Galvani, 12, Milano) and will be in Italian.


To ensure quality of the discussion, this is a curated, invitation-only event for executive in e-commerce, digital product management, marketing and data science. 

Capacity is extremely limited. To reserve a spot, please fill in the registration form. We will confirm your registration within 48 hours.

Hotel Hilton Milano Centrale
Start Date:
26 Oct 2022 - 6:00 pm CET
End Date:
26 Oct 2022 - 8:00 pm CET


Riccardo Bianchetta

Growth Director, Treedom

Floriane Regior

Account Director - South Europe, Amplitude

Benedetta Masseroni

Analytics Manager, Moviri